What is Inclusive Language?
What is inclusive language?
Inclusive language is the written and spoken word that acknowledge and respect human diversity. By using inclusive language on your website, you’re telling your audience indirectly that you respect and value their uniqueness.
Inclusive language is incredibly important in the wedding industry because weddings and marriages can be divisive. They are deeply tied with religion and culture, and certain decisions or factors can cause controversy.
Here are some groups that are often marginalized or left unrepresented in the wedding industry:
People of color
Interracial relationships
LGBTQ relationships
Interfaith relationships
Jewish relationships
Hindu relationships
Buddhist relationships
Muslim relationships
Plus size relationships
Older relationships
Clients with children
Second marriages
As a wedding vendor, you can let these types of couples know that you welcome them by using inclusive language on your website. Using inclusive imagery and accessible website design is also key to making these clients feel wanted.